DSEN BRAND IDENTITY

空間的設計是結果
精神的洗鍊是初心
品牌簡介
敘研設計,是空間的描述者;賦予場域靈魂,追求更根本純粹的狀態。為實踐更講究的質感生活、更極致的居住型態,團隊格外注重精神層面的體驗感,藉空間傳達某一種生活態度。品牌透過「簡化」的視角做全面的思考,營造有精神、屏除複雜的畫面;留給空間更多提升的可能性,但同時細膩地保留溫度。空間的設計是結果,但精神的洗鍊是初心;敘研設計用開放的心境與視野,打造讓思緒恣意奔馳的空間維度。
Background
DSEN, a captivating narrator of spaces, unveils a transcendent vision that breathes life into every venue. We seek the purest essence, shaping spaces to embody refined living and ultimate dwellings. Our team meticulously crafts experiences that resonate on a spiritual level, conveying a distinct attitude towards life. Through a lens of "simplification," we create visuals that stimulate the soul while eliminating complexity, opening up limitless possibilities for space enhancement. Yet, we carefully preserve its inherent warmth. Designing space is our outcome, but nurturing the spirit is our essence. With an open mindset and boundless perspective, DSEN constructs dimensions that set thoughts free, allowing the mind to roam unhindered. Our creations transcend conventions, inviting inhabitants to explore the realms of endless possibilities and unrestrained emotions. Step into the world we've crafted, where spaces come alive with untold tales and dreams take flight.
設計方案
透過簡化及留白空間,會讓視野更加寬廣且舒適;而標誌設計延續此想法,用「減法的設計」創造更多的可能性。標誌選用俐落的無襯線字體作為架構,比例細長、骨幹纖細,以消弭某些筆畫來營造負空間。形似對話框的圖標 D 如同門的造形,連結著不同的室內空間,纖細的筆畫使其展現既開放、又相連的效果。整體視覺象徵人與空間的互動,也成功為品牌建立對外的良好溝通。
Design
Through simplification and the use of whitespace, we create a sense of expansive and comfortable visual landscapes. This philosophy is reflected in our logo design, which embraces the aesthetics of subtraction to unlock limitless possibilities. The logo features a clean and slender sans-serif typeface, intentionally omitting certain strokes to create negative space. The icon D, reminiscent of a dialogue box, takes the form of a door, symbolizing the connection between different interior spaces. Its delicate strokes convey an open and interconnected effect. Overall, our visual representation embodies the dynamic interaction between individuals and their environment, serving as a powerful means of communication for our brand.
  • Client
    DSEN
    敘研設計
  • Services
    Brand Identity
    Brand Guideline
    Logo & Logotype
    Collateral Design
  • Year
    Jan 2023
  • Creative Director
    Leo Huang
  • Art Director
    Celine Shen
  • Designers
    Jha Zhang
    Chien Chia Chen
    Celine Shen
  • Project Manager
    Vivia Wang
  • Photographers
    hey cheese
    Dayform studio
  • Special Thanks
    DSEN